May 25, 2011 1 Comment by

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I help people and teams succeed with big changes... never a dull moment!

One Response to “soft-drink-map”

  1. Robert Levy says:

    Basic issue is understanding your audience. In my opinion, the modern master of this is Garrison Keillor. As his radio show travels around the country, a segment is dedicated to characterizing (and caricaturizing) the host city – and then sprinkled throughout the program are repeated references and inside jokes (for the live audience and city). We can learn a lot by listening – whethere it’s Prairie Home Companion, your company, your customer, or even your family.

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