Charge for air. Sell tickets to a Museum of Dead Business Models. Instead of charging people $5 to look at products in their store, I’d suggest this Australian retailer consider Nine tongue-in-cheek suggestions for how to raise revenue off of app-wielding reverse price-gouging deadbeats. Seriously, you need to try a fresh approach!
Archive for March, 2013
I’ve been told – as most leaders are told during their careers – that taking action is critical to success. We’re rewarded for doing. We’re rewarded for results. The unfortunate flip side of this prejudice for action is that leaders are not typically rewarded for stopping and thinking before taking action. . I’ve also noticed […]
One of my favorite authors has a birthday this week. . The late Theodor Seuss Geisel – known more widely as Dr. Seuss – was known for his clever rhyming verses, colorful madcap characters and endearing stories for children. . In his lifetime, he won two Oscars, two Emmys, a Pulitzer Prize and a Peabody […]
. In a recent article, I suggested that Change Agents need to answer eight critical questions when they plan for communication. Today I’ll dig a bit deeper into the first of those 8 questions: “What’s the context for this communication?” . Change Agent Tip #63: Communicate in Context. Why is Context So Important? Most of […]
Sometimes it takes a lot of tolerance to be a Change Agent. Expect to Face Some Heat: As people go through their natural reactions to change, we get bombarded from time to time with negativity, insecurity, doubt and frustration. We might be surprised to hear these emotions from people who had previously been quiet or even […]